This great video on Streetfilms about William Lind’s book Moving Minds: Conservatives and Public Transportation shows the importance of knowing your audience when trying to make an argument for public transit, particularly rail based transit.
With Reno considering building a light rail system on Virginia Street (which they should do), it will be important for people who want to see such a system built to really think about the way they can win at the ballot box. In the last election voters soundly rejected a measure that would have increased sales tax just to keep the bus system operating at pre-downturn levels.
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